A Business Workshop For Artists

The opportunities for artists in the creative economy are endless. So how do artists take these opportunities and turn them into a business?

The workshop will cover the importance of effective communications with your customers.

We'll be touching on how the digital space calls for a dedicated approach including:

• The 4 C’s of communications. Clear. Concise. Captivating. Compelling.
• What is my product? What is my business about?
• What personality do I bring to my business?
• What unique challenges do I face as an artist?
• Developing a digital strategy that will help artists make the most of the digital tools available.
• What are the fundamentals of an effective website?
• How does a website, social media and digital marketing work together?
• What free resources are available through Tasmanian Business Advice Service to help artists navigate the business world?